We are pleased to announce that we are finalists in two categories of the 2015 Plymouth Herald Business Awards being held at Plymouth Pavilions on Thursday 23rd April 2015. Steve Whitford Chairman at Pepper is a finalist for the Lifetime Achievement Award alongside Bill Alderman, David King, Dr Suzanne Sparrow and Larry Speare.
If your mailing list isn’t current you could face some embarrassing implications to your marketing campaign not to mention loss of investment. How do you expect to get your predicted response rates if you don’t check your data regularly? With seven thousand people moving home each day it’s easy to see how your carefully prepared material can end up in the wrong hands and straight into the recycling.
Using a specialist print finish can make your printed artwork stand-out and can be the perfect addition to your direct mail campaign. There are a wide range of finishes you can apply to your design. Have you ever considered adding a Spot UV varnish, embossing, hot foil or lamination?
The majority of your marketing will be digital but have you considered that many consumers want information and offers via print communications? Have you considered the advantages of a print campaign? Tangible and attention grabbing media helps connect businesses with consumers at home, on their terms.
The work your print supplier produces for you will only be as good as the brief you give them. Therefore, it’s important to give them as much information as possible to ensure a great result. It might be worthwhile (and certainly more cost-effective) to have several print jobs done at the same time e.g. brochures, mailers, letterheads, flyers, etc., so have a think about all your printing requirements that could possibly be done at the same time.
After the high of national and international events in 2012 and 2013 which saw some huge graphic design projects including the Olympics and Golden Jubilee Celebrations take place. 2014 is shaping up to be a year of budget sensitive, smaller design and marketing projects for many businesses. This is influencing the way printing jobs are approached and designed, which in turn is affected by technological advancements in printing techniques.
I can’t thank you enough for all your help and infinite patience on this. It’s always a long, grueling job to put this one together and you always made time and processed any changes very promptly. Thank you so much. I really do appreciate all you have done to help me turn this brochure around.