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Printing tips and advice

How to transfer digital designs to print

Posted by PepperComms on Nov 1, 2018 9:00:51 AM

Though direct mail marketing is an offline channel, digital design is the standard way of creating the campaign’s materials. However, you can’t just have a designer mock something up and assume that the printed material will look good.

Direct mail marketing, Environment, Printing tips and advice

How to run eco-friendly print ads

Posted by PepperComms on Jul 16, 2018 10:00:26 AM

Direct mail campaigns can be powerful marketing tools but there is a perception that they’re not so good for the environment. The reality is that their impact will be directly controlled by the people in charge of the campaign. The decisions that you make throughout will affect how eco-friendly your materials can be.

Direct mail marketing, Printing tips and advice

6 offline strategies to build your online brand identity

Posted by PepperComms on Jun 15, 2018 3:25:30 PM

Over the past decade, more firms than ever have begun allocating an increasing amount of budget and resources to digital marketing in order to achieve strategic goals, while traditional marketing efforts become more and more scarce. In short, this shift is based on the recent evidence that online marketing efforts can be cheaper, easier to measure and analysed, as well as providing a greater insight into a company’s active clientele base. This, in turn, provides answers to the age-old marketing question of how to build a brand.

creative design, Marketing, printing, Printing tips and advice

Our Guide to Specialist Print Finishes

Posted by PepperComms on Jul 10, 2014 2:36:31 PM

Using a specialist print finish can make your printed artwork stand-out and can be the perfect addition to your direct mail campaign. There are a wide range of finishes you can apply to your design. Have you ever considered adding a Spot UV varnish, embossing, hot foil or lamination?

artwork files, creative design, printing, Printing tips and advice

Tips of the Trade - Creating a PDF from InDesign

Posted by PepperComms on Jul 10, 2014 12:22:38 PM

It can be frustrating and confusing when you are dealing with the best settings to export your artwork to PDF. Here are our useful tips for Adobe InDesign to ensure you get the best results from your print.

Litho Printing, print management company, Direct Mail, Direct Mail Services UK, print management, Printing tips and advice

5 tips for managing print collateral

Posted by PepperComms on Jun 25, 2014 9:00:45 AM

Look in to your office store cupboard; we’re willing to bet that there is some unused print collateral in there; anything from dusty, out-of-date brochures, through to unused stationery with the wrong address on it. Take heart, you’re not alone in having a surplus of unused print collateral. Not only is unused print costly it’s also wasteful and impractical - what else could you be storing instead?

Litho Printing in Plymouth, Litho Printing Services, print management, Printing tips and advice

Make Money And Save Money Using A Print Management Company

Posted by PepperComms on Jun 24, 2014 9:00:27 AM

A print management company can help your business make money and save money by designing, creating, printing, warehousing, and distributing all the printed suppliers, sales materials, and promotional materials that a business uses on a daily basis.

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